Don’t let the pale skin fool you, Asher Roth is no Eminem, and that’s not a discredit to his lyrical capability. This unapologetically suburban rapper hails from Morrisville, Pa. Roth, who found commercial success with his single “I love college” has gained buzz not only for his style of delivery, but for the diversity of his content. With lyrics ranging from “I love college (yeah), I Love drinking (yeah), I love women (yeah)…” to “I’m the Farakahan of hims…” Roth makes the very real but often overlooked face of Hip Hop (middle class white suburbia) seen. Roth alleges he didn’t discover Hip Hop till ‘98 when he heard Jiggas “Hard Knock Life”. After 10 years of finding hip hop enjoyable, but wholly unrelatable, Roth decided to take his shot. During his sophomore year at West Chester University as an elementary education major, Roth posted songs on his Myspace and was subsequently courted by several different labels (including Def Jam and Warner Bros to name a few) before settling in a joint contract with Schoolboy Records and SRC/Universal. With the release of His debut LP “Asleep in the Bread Aisle” , Hip Hop might just have to usher in the genres “other brother”.
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